The MicroMAX is specifically designed as an urban ride-sharing vehicle which maximises cabin space. With the half-standing seating configuration it not only frees up space for luggage, but allows for a quick entry and exit to the vehicle. Designed while employed at Designwerk GmbH.
![Rinspeed MicroMAX Rinspeed MicroMAX](https://alainbrideson.sgp1.cdn.digitaloceanspaces.com/_landscapeHero/mm_07.jpg)
![Rinspeed MicroMAX Rinspeed MicroMAX](https://alainbrideson.sgp1.cdn.digitaloceanspaces.com/_landscapeHero/mm_05.jpg)
![Rinspeed MicroMAX Rinspeed MicroMAX](https://alainbrideson.sgp1.cdn.digitaloceanspaces.com/_landscapeHero/mm_46.jpg)
![Rinspeed MicroMAX Rinspeed MicroMAX](https://alainbrideson.sgp1.cdn.digitaloceanspaces.com/_landscapeHero/mm_06.jpg)
![MicroMax featured at the 2013 Geneva Motorshow MicroMax featured at the 2013 Geneva Motorshow](https://alainbrideson.sgp1.cdn.digitaloceanspaces.com/_landscapeHero/06-rinspeed-micromax-concept-geneva.jpg)
![Rinspeed MicroMAX Rinspeed MicroMAX](https://alainbrideson.sgp1.cdn.digitaloceanspaces.com/_landscapeHero/mm_41.jpg)
![One of the goals was how to maximise cabin space within the footprint of a Mini One of the goals was how to maximise cabin space within the footprint of a Mini](https://alainbrideson.sgp1.cdn.digitaloceanspaces.com/_landscape/mm_09.jpg)
One of the goals was how to maximise cabin space within the footprint of a Mini
In 2013 when the MicroMax was first unveiled at the Geneva Motorshow, it marked a new breed of vehicle. It may have still had a dashboard and steering wheel but it was a blueprint of autonomous vehicle architecture to come. The bus-like cabin combined with the half-standing seating allows for passengers to walk in and out freely of others, perfect for urban ride-sharing. It was Alain's role to design all exterior and interior body panels.
![Hop-on hop-off. The MicroMax is the ultimate ride-sharing vehicle concept. Hop-on hop-off. The MicroMax is the ultimate ride-sharing vehicle concept.](https://alainbrideson.sgp1.cdn.digitaloceanspaces.com/_landscapeHero/mm_27.jpg)
![Some initial ideas for the exterior design Some initial ideas for the exterior design](https://alainbrideson.sgp1.cdn.digitaloceanspaces.com/_landscapeHero/MicroMax-Ext.jpg)
![The MicroMax interior design concept The MicroMax interior design concept](https://alainbrideson.sgp1.cdn.digitaloceanspaces.com/_landscapeHero/MicroMax-cutaway.jpg)
![Interior design sketches Interior design sketches](https://alainbrideson.sgp1.cdn.digitaloceanspaces.com/_landscapeHero/MicroMax-Int.jpg)